Fahlo, previously branded as Wildlife Collections, is the exclusive turtle tracking jewelry partner of the Sea Turtle Conservancy and donates 10% of net profits from every turtle bracelet and plush sold to STC. Thanks to our partnership, Fahlo has donated more than $775,000 towards our sea turtle conservation programs!
Fahlo was created in 2018 by two childhood best friends, Daniel Gunter and Carter Forbes. They wanted a way to get more people involved in saving wildlife, so they came up with the idea of their popular animal tracking bracelets. Each bracelet comes with a card that gives customers the name, picture, and backstory on their animal, along with a QR code that allows them pull up a tracking map on their phone or computer, showing where their animal is in the world! 10% of net profits of each bracelet are donated to the organization associated with the animal on the bracelet. “By combining a tangible bracelet and interactive tracking experience, our goal is to educate customers about wildlife and excite them about conservation,” said Forbes.
Helping raise money and awareness for all endangered wildlife species is the overall mission at Fahlo. Along with sea turtles, Fahlo also supports elephants and polar bears through the sale of their tracking jewelry. “Since plastic pollution in the ocean is at an ever-increasing rate, we felt that raising awareness for the rapid decreasing population of sea turtles was a great place to start,” said Gunter. “With some in-depth research of trying to figure out what organization would have the biggest impact on saving sea turtles, we set our sights on the Sea Turtle Conservancy as the clear choice to partner with!”
The partnership between STC and Fahlo continues to grow each year! In 2020, Fahlo adopted and named two satellite-tracked turtles as part of STC’s Tour de Turtles program. Robin, an endangered green turtle, and Leia, a loggerhead turtle, were both equipped with satellite transmitters after nesting in the Archie Carr National Wildlife Refuge in July 2020. In 2021, Wildlife Collections is once again adopting and naming two more turtles! Their first turtle is named Vesper, an endangered leatherback turtle who nested on Jupiter Island, FL in May 2021. Their second turtle, PopTart, is a loggerhead that was be tagged and released from the Archie Carr National Wildlife Refuge in July 2021.
“The STC has been an amazing organization to work with. We love getting updates from their team about new turtles that have been rescued or new conservation efforts that are going on,” says Gunter. Our mission is to continue to spread the word about endangered species and encourage people to lean towards wildlife conservation. Our goals are to expand that mission to more people every year and continuously make a larger impact in saving wildlife!”
To purchase your own turtle tracking bracelet and support STC, visit https://myfahlo.com/products/sea-turtle-tracking-bracelet
Sea Turtle Conservancy
